MapmyIndia Insight enables you to




Location intelligence for your organization Get a geo-visual insight into your data. Perform location analytics and location optimization

MapmyIndia Insight is a self service mapping and analysis tool that combines an intuitive interface with powerful discovery features. Insight makes it easy for anyone to see and understand location data on Map.

Features & Functionalities:

  • Simple data import to see it visualized on MapmyIndia Maps.
  • Make sense of your location data and power your business.
  • Perform all kinds of geospatial analyses using custom filters in the easiest way possible.
  • Use MapmyIndia Map Geocoding and Reverse Geocoding Services to attach location information to your data.
  • Create comprehensive analysis and planning endeavours in just a few clicks, keep an eye on entire market and the granular details.
  • Transform your data into insights.
  • Create your insights and share with others.

See What Insight can do for you

With help of this you can

Geographical Display

  • Visual display of distribution network
  • Coverage Analysis
  • Depicting the number of outlets in an area.
  • Details of the covered area.

Potential Analysis

  • Where to place a new Distributor/Dealer/Point of Sales, if required?
  • Which are the potential areas/outlets/regions for sale?
  • Which sales territory/region/area requires attention?
  • Why a potential area is not covered or why an area remains uncovered?

Gap Analysis

  • Identify untapped Market
  • Highlights the area being covered/ served by a distributor or in a sales territory

Sales Analysis

  • Plan/Improve Cohesive Sales & Distribution Strategy
  • Manage Sales, Marketing & Distribution Operations
  • Demonstrate the clear picture of current scenario of the sale of product and helps to analyze the business saturationin market
  • Depicts the %age of Market penetration/ capture w.r.t. Competitor.

Features & Functionalities:

These solutions provide a new way to look at your business universe as it provides different perspective of analyzing data. With help of this you can:

  • Map your business entities
  • Map your customer spread
  • Map your sales
  • Compare and Analyze with reference to geographical region

GIS provides benefits to any organization across segment and in almost every sector. Following are the striking benefits of a GIS:

  • Complex Data Representation
  • Business Forecasting and Scheduling
  • Dynamic System
  • Inclusive Decision Making
  • Digital Organization of Data
  • Improved Transparency
  • Cost Savings

Who can utilize these solutions?

Many organizations today are utilizing these solutions to help solve their business problems, segment customer database, make sales & marketing effective, optimizing distribution and support various other business functions. Industries such as:

  • Banking and Financial Institution (BFSI)
  • Fast Moving Consumer Goods (FMCG)
  • Insurance
  • Telecom
  • Media
  • Retail
  • Consumer Durables
  • Pharmaceuticals
  • Manufacturing
  •  Healthcare
  • Education