Sunny Sen from Hindustan Times interviewed Director of MapmyIndia, Rohan Verma about how the company leveraged the growing e-commerce industry to further location intelligence in India. Right from providing exact addresses for deliveries to planning for a 360 degree view of locations, MapmyIndia’s focus on logistics & last-mile delivery is an example of how you can power any business vertical with location.
Location is fast becoming the foundation of the app economy. Though location-based services have been around for some time, it is only with the recent spike in penetration of smartphones with GPS that it is being used for business. Many applications such as hyperlocal e-commerce and cab services are built on location at the core. Increasingly, most businesses are adding location as a critical component of segmenting customers and delivering services.
If you are interested in knowing how LBS benefits today’s enterprise, Login at 3:00PM TODAY to hear Rohan Verma, Director of MapmyIndia explain how you can leverage the power of location for your enterprise!
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